An adaptive sentimental analysis using ontology for retail market

  • Authors

    • J Mannar Mannan
    • Jayavel J
    2017-12-28
    https://doi.org/10.14419/ijet.v7i1.2.10666
  • Ontology, opinion mining, sentimental analysis

  • Abstract

    The growth of digital documents on web becomes the massive sources for online market analyzing at broad level. The study of market research over online incorporating new parameter called sentiment analysis.  The sentiment analysis plays a crucial role for identifying behavior of customers by means of natural language processing from customer feedback about product or services.  The opinion mining have done from the user data over web related activities such as search history, blog activities, forums, comments on the social network, express the opinion about the concept/product and suggestion or recommendations. The present system is non-adaptive relation identification system works on existing, predetermined set of relations and it cannot identify the new type relation for opinion mining. The existing system are also neglected the static sentiments of users. This paper proposed ontology based adaptive sentiment analysis system for extracting new features added on the user space. In our work, the ontology and 3D space clustering framework which allows incorporation of domain knowledge for predicting sentimental analysis via opinion mining.

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  • How to Cite

    Mannar Mannan, J., & J, J. (2017). An adaptive sentimental analysis using ontology for retail market. International Journal of Engineering & Technology, 7(1.2), 176-180. https://doi.org/10.14419/ijet.v7i1.2.10666

    Received date: 2018-03-26

    Accepted date: 2018-03-26

    Published date: 2017-12-28