Media Literacy Skills and Social Media: A Portray of Teenagers in Urban Area
-
2018-07-04 https://doi.org/10.14419/ijet.v7i3.7.16359
-
social media, media literacy skills, teenagers, urban area -
Abstract
What we know about association between social media and media literacy is largely based upon case studies that investigate how teenagers’ behavior in digital environment. Although studies focusing on the level of media literacy skills towards social media have been conducted in recent years, much uncertainty still exists about the relationship between the media literacy skills and the use of social media among teenagers. This study aims to contribute to this growing area of research by exploring the level of media literacy skills and motivations among the teenagers towards social media in urban area. A quantitative descriptive survey research design was used to identify, analyze, and describe the media literacy skills of teenagers towards social media. The purposive sampling method was taken to appropriately select an evenly balanced group of participants. In total, 34 students participated, of which 83% living in the rural-urban fringe area, the intersection area between urban and farming field. It is evidently clear from the findings that the average level of media literacy skills among teenagers in urban area is at medium level. There is a high level of information dimension among teenagers, whereas other dimensions are fractionally less popular. On average, the level of dimensional motivations is medium. Teenagers seem to use social media to support their study and socially engage with friends. The result of this study confirm previous studies that focused on the level of media literacy among teenagers towards social media. Analysis of data shows that teenagers acknowledged the benefits of social media. However, no statistically significant difference between the mean sores of four sets of media literacy skills was evident. Media literacy is maturing, as evidenced by the significant understanding of social media in the digital environment.
Â
Â
-
References
[1] Abadi, T. W., Sukmawan, F.,Utari, D. A. Media Sosial dan Pengembangan Hubungan Interpersonal Remaja di Sidoarjo. KANAL: Jurnal Ilmu Komunikasi, 2016; 2(1), 95-106.
[2] Carlson, A., & Lee, C. C. Followership and Social Media Marketing. Academy of Marketing Studies Journal, 19(1),2015; 80–101.
[3] Nasrullah, Rulli. Media Sosial: Perspektif Komunikasi, Budaya,dan Sosioteknologi. Bandung: PT. Remaja Rosdakarya;2015.
[4] Severin, W. J., & Tankard, J. W. Teori Komunikasi: Sejarah, Metode, & Terapan di Dalam Media Massa (5 ed.). Jakarta: Kencana;2005.
[5] Buente, W., & Robbin, A. Trends in Internet Information Behavior, 2000–2004. Journal of the Association for Information Science and Technology,2008; 59(11), 1743-1760.
[6] Rohmadi, Arif. Tips Produktif Ber-social Media: Manfaat aneka sosial media populer. Jakarta: Gramedia;2016.
[7] Potter, J. W. Media Literacy. New York: Sage Publications;2001.
[8] Chen, D. T., Wu, J., Wang, Y. M. Unpacking New Media Literacy; 2011.
[9] Lin, T. B., Jen-Yi, L., Deng, F., & Lee, L. Understanding New Media Literacy: An Explorative Theoretical Framework. Journal of Educational Technology & Society, 2013;16(4), 160.
[10] Wildemuth, B. M. Applications of Social Research Methods to Questions in Information and Library Science. Westport, Conn: Libraries Unlimited;2009.
[11] Koutsouris, A. The Emergence of the Intra-Rural Digital Divide: A Critical Review of the Adoption of ICTs in Rural Areas and the Farming Community. In 9th European IFSA Symposium (Vol. 4, No. 7);2010.
[12] Livingstone, S., Helsper, E. Balancing Opportunities and Risks in Teenagers’ Use of the Internet: The Role of Online Skills and Internet Self-Efficacy. New media & society,2010;12(2), 309-329.
[13] Gikas, J., Grant, M. M. Mobile Computing Devices in Higher Education: Student Perspectives on Learning with Cellphones, Smartphones & Social Media. The Internet and Higher Education, 19,2013;18–26.
[14] Panekham, A. Exploring the role Social Media Plays in the Student Learning Experience of 2014 University Life in NZ; 2014. Retrieved from http://researcharchive.vuw.ac.nz/handle/10063/3720
-
Downloads
-
How to Cite
Tri Atmi, R., F. Satibi, I., & R. Cahyani, I. (2018). Media Literacy Skills and Social Media: A Portray of Teenagers in Urban Area. International Journal of Engineering & Technology, 7(3.7), 236-239. https://doi.org/10.14419/ijet.v7i3.7.16359Received date: 2018-07-27
Accepted date: 2018-07-27
Published date: 2018-07-04