The Metatheoretical Study of the Tourism System of the Volgograd Region and the Study of Preferences of Consumers of Regional Tourism Products

  • Authors

    • Lidiya Aleksandrovna Sizeneva
    • Aleksandr Vasilievich Dyachenko
    • Tatyana Leonidovna Kosulnikova
    2018-12-03
    https://doi.org/10.14419/ijet.v7i4.38.24612
  • metatheoretical study, tourism system of the region, tourism product, excursion tour, consumer preferences, components of a tourism product, elements of a tourism product.

  • The metatheoretical study of the tourism system of the Volgograd Region of the Russian Federation made it possible to determine the system characteristics of tourist relations of the region. Currently, an excursion type of tourism, in particular, war-historical and theological ones, is the main one in the region; this type is organized by two types of tourism products: tours (overnight) and excursions (without staying for the night). The focused interview with an expert group revealed the components and elements of the tourism product "excursion tour", which were grouped and listed in a questionnaire to assess the importance of each component and each element of the tourism product among consumers. 332 people divided into 6 age-sex groups took part in the survey. The survey results enable to form a methodology for the integrated assessment of regional tourism products: average estimates of the importance of each component and element of the tourism product for each group of respondents have been calculated; all the elements of the tourism product have been divided into two types (impression-forming and consumption-covering), to which essentially different evaluation scales are applicable.

     

     

  • References

    1. [1] Vasilyev, E.S. (2017). Aktualnye problemy formirovaniya turisticheskoi privlekatelnosti rossiiskikh territorii [Relevant Problems of Formation of Tourist Attractiveness of Russian Territories]. In Ekologo-meliorativnye aspekty ratsionalnogo prirodopolzovaniya: materialy Mezhdunarodnoi nauchno-prakticheskoi konferentsii [Ecological and Meliorative Aspects of Rational Nature Management: Proceedings of the International Scientific and Practical Conference] (pp. 399-405).

      [2] Gushchina, E.G., Vitalieva, V.A., & Vitalieva, E.M. (2013). Instituty, opredelyayushchie deistvuyushchuyu model potrebitelskogo povedeniya na rossiiskikh rynkakh [Institutions That Define the Current Model of Consumer Behavior on Russian Markets]. FES: Finansy. Ekonomika, 2, 10.

      [3] Sizeneva, L.A., & Polyakova, T.V. (2017). Analiz pokazatelei, kharakterizuyushchikh turistskuyu privlekatelnost i turistskuyu infrastrukturu Volgogradskoi oblasti [Analysis of Indicators Characteriz-ing the Tourist Attractiveness and Tourism Infrastructure of the Volgograd Region]. Audit i finansovyi analiz, 3-4, 525-529.

      [4] Dyachenko, A.V. (2016a). Metateoriya imperativov razvitiya ekonomich-eskoi infrastruktury [Metatheory of the Imperatives of the Development of Economic Infrastructure]. Izvestiya Nizhnevolzhskogo agrouniversitetskogo kompleksa: Nauka i vysshee professionalnoe obrazovanie, 4(44), 286-292.

      [5] Decree of the Administration of Volgograd Region â„– 295-p. 2015. “A concept of development of domestic and inbound tourism in the Volgograd Region for the period until 2020â€. http://docs.cntd.ru/document/428562987

      [6] Museum-Reserve "Old Sarepta". https://vk.com/sarepta

      [7] Regional Tourist Information Center. http://welcomevolgograd.com/religiozniy_turizm.html

      [8] Welcome to the Volgograd Region. http://www.welcomevolgogradcity.com/Turism.aspx

      [9] Government of The Volgograd Region. http://culture.volgograd.ru/currentactivity/cooperation/news/136358

      [10] Rest in Russia. Tourist patriotic routes. http://www.turlog.ru

      [11] Law of the Volgograd Regionâ„–. 358-OD. December 27, 1999. "On the Development of Tourism in the Volgograd Region" Regional Duma. http://www.rusouth.info/277649

      [12] Law of the Volgograd Region â„–. 409-OD. November 25, 1999. "On Tourist Activities in the Territory of the Volgograd Region". Regional Duma. http://pravo.gov.ru/proxy/ips/?doc

      [13] Dyachenko, A.V. (2016b). Ponyatiinyi apparat issledovaniya imperativov razvitiya infrastruktury [Conceptual Framework of the Study of the Im-peratives of Infrastructure Development]. In Imperativy razvitiya infra-struktury gostepriimstva v regione: materialy mezhdunarodnoi nauchnoi konferentsii [Imperatives of the Development of Hospitality Infrastructure in the Region: Proceedings of the International Scientific Conference] (pp. 12-15).

      [14] Zubakova, N.N., Sizeneva, L.A., & Karaulova, N.M. (2014). Tourist Re-sources as Object of Theoretical Investigations. Classification of Tourist Resources. Life Science Journal, 11(8), 616-619.

      [15] Kosulnikova, T.L., & Sharapov, D.Yu. (2016). Kontseptsii i tendentsii razvitiya turizma v Rossii [Concepts and Trends of Tourism Development in Russia]. Nauchnyi vestnik Volgogradskogo filiala RANKhiGS. Seriya: Ekonomika, 1, 45-49.

      [16] Nemchenko, A.V., Dugina, T.A., Likholetov, E.A., Malofeev, A.V., & Likholetov, A.A. (2016). Conditions for Developing Sustainable Growth of the Region's Agricultural Industry. International Journal of Economics and Financial Issues, 6(S2), 207-211.

      [17] Karaulova, N.M., Silcheva, L.V., Antonenko, V.V., Konovalova, E.E., & Lebedev, K.A. (2017). Methodical Approaches to Forecasting Tourist Streams. Espacios, 38(48), 22.

      [18] Kosulnikova, T.L., & Vasilyev, E.S. (2017). Regionalnye osobennosti turistskogo rynka Volgogradskoi oblasti: sovremennoe sostoyanie i aktualnye tendentsii razvitiya [Regional Features of the Tourist Market of the Volgograd Region: The Current State and Current Trends of Develop-ment]. Audit i finansovyi analiz, 3-4, 492-498.

      [19] Center of Marketing Competitions. Marketolog.Biz. http://marketolog.biz/index.php?pid=75

  • Downloads

  • How to Cite

    Aleksandrovna Sizeneva, L., Vasilievich Dyachenko, A., & Leonidovna Kosulnikova, T. (2018). The Metatheoretical Study of the Tourism System of the Volgograd Region and the Study of Preferences of Consumers of Regional Tourism Products. International Journal of Engineering & Technology, 7(4.38), 502-514. https://doi.org/10.14419/ijet.v7i4.38.24612