Samsuri, N.; Reza, F.; Begum, T.; Yusoff, N.; Idris, B.; Omar, H.; Mohd Isa, S. Application of EEG ERP and Eye Tracking in Underlying Mechanism of Visual Attention of Auto Dealer’s Advertisement – A Neuromarketing Research. IJET 2018, 7 (3.22), 5-9. https://doi.org/10.14419/ijet.v7i3.22.17112.