P, guru., rishnapriya V, and 3subhamathi. V. “An Empirical Investigation to Understand the Impact of Social Media on Consumer Behavior Using Multiple Regression Analysis”. International Journal of Engineering & Technology 7, no. 2.33 (June 8, 2018): 1084–1086. Accessed November 23, 2024. https://sciencepubco.com/index.php/ijet/article/view/17912.