1.
Kurniawan R, Haizam Mohd Saudi M, Raphael Wijaya Z. The Influence of Brand Equity and STP Towards Pricing Strategy and the Impact on Decision Making. IJET [Internet]. 2018 Dec. 13 [cited 2024 May 3];7(4.34):318-26. Available from: https://sciencepubco.com/index.php/ijet/article/view/25304